STRATEGIC FUNDAMENTALS
Video

Why are businesses still using email

Lesson 1

Why are businesses still using email (composite)

Topics Covered

How email strengthens your focus

How building your connections and relationships to potential customers through collecting emails has the potential to vastly strengthen both your focus and your business infrastructure.

How to get consent to email

Look at the different ways that you can collect the e-
mail addresses that you need, all the while ensuring that you get the consent of the owner.

Identify pitfalls building email lists

Identify pitfalls, those things you must avoid when trying to build up your email list.

Contrast email with social media.

Contrast email with social media. Show you why email stands heads above social platforms, but also how they can be used together.

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