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Learn about the potential of landing pages to boost your online marketing and email collection.
This guide is for anyone looking to improve their online marketing.
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“A landing page is a website page, but the kind of page I am discussing here is a specific standalone web page disconnected from your usual website menu system, rather like a full-page advertisement for a specific product or event.”
Landing Pages for online marketing purposes offer particular benefits the simplicity of their message, the focus on the call-to-action, and the ease with which they can be adapted.
Landing pages need no distraction from their core message. If you identify the few key elements you can use them over and over, and be able to knock together a landing page with no effort.
Standalone applications for creating landing pages. You don't need a website in order to create amazing landing pages. You can create a whole online business with standalone applications like LeadPages or Instapage.
Landing pages have a massive online reach, not dependant upon your website traffic. You can link to your landing pages from almost anywhere on the internet - email, social media, advertisements, web pages.
About the Author: Johan Claeys
Johan Claeys helps business owners train their staff to think strategically when it comes to email marketing and marketing automation. Working together on developing a real route with clearly defined stepping stones so that everyone understands the objectives, by bringing team members into a training process that allows them to move at their own rate, but all in the same direction.
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The Incredible Potential Of Landing Pages For Improving Online Marketing
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