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Learn Strategic Fundamentals of Email Marketing
the potential of Opt-in or Sign-Up lead generation forms and why this device is central to your online marketing.
This guide is for anyone looking to improve their online marketing.
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“An opt-in is a form of consent given by web users, acknowledging interest in a product or service and authorising a third party to contact them with further information. The common type of opt-in form simply collects an email address, and possibly a name, and offers something in return.”
Understand what opt-in or sign-up forms are exactly used for. What are the most common applications of opt-ins we see on websites.
Lead generation opt-in forms or sign-up forms are there to collect information online. Learn about the possibilities for collecting email online.
You can code opt-ins directly into your site, but most people will not have the background to be able to do this. Discover how you can make advantage of form builders
What are the possibilities for integrating and displaying your opt-in forms. Understand the different options you have to display lead generation opt-in or sign-ups.
About the Author: Johan Claeys
Johan Claeys helps business owners train their staff to think strategically when it comes to email marketing and marketing automation. Working together on developing a real route with clearly defined stepping stones so that everyone understands the objectives, by bringing team members into a training process that allows them to move at their own rate, but all in the same direction.
A Fully Updated Guide on...
ways you can host and display forms. How you can link and share opt-in forms for email collection and start building your list. This ebook is for anyone who wants to collect, store and manage email contact details.
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